Shows total clicks, CTR, and corresponding click URL for all ad units.
Conversions Report
- Ad Name – The name of the creative build in the builder/running in the campaign.
- Label - If a report label was entered in the Builder, it will populate here.
- URL – The corresponding click URL for the specific ad.
- Clicks – Number of viewers that clicked on the url for the specific ad.
- CTR – Percentage of clicks to impressions (ratio of users who clicked on the specific link to the # of total users who viewed the ad).